DEPOSIT EDGE

Deposit Analytics Problems, Solved - the DEPOSIT EDGE SaaS Solution​

Core Systems / Data Warehouse Transactions

Show “what we did” to maintain member / customer account records. Problems:

  • Multiple transactions are required to record a single behavior across various deposit products
  • No way to match up the transactions to understand what the consumer wanted to achieve
  • Recording the transactions often spans more than one day further fragmenting the analysis

DEPOSIT EDGE

Reveals “what the member / customer did” to meet their changing needs:

Creates behavior events that track money movement from original source to final destination, even when these events span multiple Accounts, Products, Branches and Days.

Reveals NEW MONEY | LOST MONEY | CANNIBALIZATION deposit consumer behavior in fine grain detail as money flows at the individual account level.

Actively Grow Profits and Loyal Depositor Relationships

DEPOSIT EDGE is an innovative comprehensive solution that includes:

  1. Patented Deposit Behavior Analytics
  2. Systematic Repeatable Results
  3. Industry Knowledge Transfer 
  4. Fast and Easy Implementation

DEPOSIT EDGE Success Stories - Use Case Examples

Control Cannibalization Cost

Retain Money at Risk

Uncover Depositor Behavior

DEPOSIT EDGE = Patented Analytics + Expert Advice, Training & Support